Crowd in the grandstand at an Indian Relay race

Sponsors & Tribal Partners

Partner With the Movement

More than logo placement — alignment with culture, family, youth, horses, community pride, and one of the most visually exciting sports in North America.

Why Partner

More Than Logo Placement

Sponsorship with PIRL means alignment with culture, family, youth, horses, community pride, and tribal economic activity — connected to a sport built on respect and powered by a passionate, growing audience.

Sponsor Impact

Where Your Support Goes

Bigger Purses

Larger purse prizes for the riders and teams who carry the sport.

Better Events

Support for safer, better-produced competition for riders and horses.

Youth Development

Youth and rider development initiatives across Indian Relay communities.

Women's Visibility

Women's competition and leadership visibility on a national stage.

Tribal Tourism

Community tourism and event traffic for host tribal nations.

Cultural Storytelling

Cultural storytelling and media exposure handled with respect.

Live Activations

Sponsor activations at live events and across digital channels.

Tribal Casinos & Enterprises

A Natural Partnership

For tribal casinos and enterprises, PIRL aligns with community reinvestment, cultural stewardship, tourism, entertainment, guest engagement, and the development of an Indigenous-led sports property that can grow with integrity.

Help build a future for riders, horses, and families.

When sponsors support PIRL, they support the next generation of Indian Relay.